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Smarter decisions with Alvie

The modern marketer’s toolkit for data, insights, and performance.

Optimise towards the right outcomes with Enhanced signals

Enhanced signals allows you to maximise your impact by directing bidding towards your most valuable conversions and customers.

Optimise towards:

  • Customer lifetime value
  • Profit
  • Lead value
  • .. and any business outcome that counts

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Unbiased attribution to truly understand your marketing performance

The measurement landscape is shifting beneath our feet. Integrated attribution is a modern, unbiased approach to attribution in a privacy-first digital ecosystem.

Designed to process and evaluate large data sets from ad platforms, it’s the ideal solution to understand media performance at scale and in real-time.

Customise your solution to include:

  • Uses both click and impression signals
  • De-duplicates conversions 
  • Customisable reallocation
  • Supports data-driven allocation
  • Integrates with Google BigQuery

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Make investments work harder with Budget optimiser

Break optimisation silos and access cross-channel budget recommendations

Our Budget optimiser:

  • Finds spend-wasters and hidden winners
  • Optimises for incremental value
  • Navigates the campaign bid landscape

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Your data made actionable